Durable
Durable is an AI website builder for small businesses that creates a complete site—including content, SEO, CRM, and invoicing—in just 30 seconds.
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Durable is an AI website builder for small businesses that creates a complete site—including content, SEO, CRM, and invoicing—in just 30 seconds.
These are the questions we get asked the most about us.
Durable is an AI-powered website builder that allows users to create fully functional business websites in under 30 seconds—no coding or design skills needed. Tailored primarily for entrepreneurs and small business owners, it uses artificial intelligence to generate not just the design, but also the content, images, contact forms, and SEO-optimized text. Durable positions itself as an all-in-one platform with tools like CRM, invoicing, analytics, and marketing automation built right in.
1-Click Website Creation: Build a business website in 30 seconds based on your business type.
AI Copywriting: Instantly generate website content including headings, about us, services, and CTAs.
Integrated CRM: Track leads, contacts, and sales activity directly within Durable.
Invoicing & Payments: Create, send, and manage invoices—Stripe integration included.
AI Blog & Ad Generator: Generate marketing content like Google ads, social captions, and blog posts.
Custom Domains & Hosting: Purchase and manage domains, SSL, and fast hosting all in one place.
SEO & Analytics: Built-in SEO tools and performance insights to optimize your online presence.
Simple Editor: Customize layout, colors, and images easily without technical skills.
Small Business Owners
Freelancers & Consultants
Creatives & Photographers
Local Service Providers (plumbers, cleaners, etc.)
Real Estate Agents
Coaches & Personal Trainers
Side Hustlers & Startups
Non-Tech Entrepreneurs
Instant Website for New Business: Launch a professional site within minutes after starting a new venture.
Freelancer Portfolio: Showcase services and collect leads without hiring a developer.
Local Service Provider Website: Get listed online fast with SEO-ready content.
Marketing & Ad Copy Generation: Create engaging ad text and blogs with AI.
Client Management + Invoicing: Use Durable as a lightweight business backend.
Free Plan: Limited features; Durable-branded domain
Starter Plan: $12/month – Custom domain, AI editing, CRM access
Business Plan: $20/month – Includes invoicing, blog, lead capture forms, more customization
14-Day Free Trial available on paid plans
fraDomain Purchase: Available within the dashboard (additional cost)
Durable wins on speed and simplicity. Unlike Wix or Webflow, you don’t have to spend hours choosing templates or arranging layouts. It’s ideal for solopreneurs and non-tech users. However, Wix and Webflow offer more design flexibility and advanced integrations. Compared to Zyro, Durable provides more integrated tools like CRM, invoicing, and AI marketing copy, making it an all-in-one business hub.
Instant website generation in 30 seconds
Built-in CRM and invoicing
AI content and ad creation tools
No design or code skills needed
Great for launching MVPs and testing ideas fast
Limited design control compared to Webflow or Wix
Not suited for large-scale or highly custom sites
Relatively new platform – fewer integrations
Durable is the perfect AI website builder for entrepreneurs who want to get online fast. With its ultra-fast site generation, built-in tools for managing clients and content, and beginner-friendly interface, it eliminates the need for web developers or complex platforms. While not ideal for high-design sites, it's a fantastic launchpad for small businesses, side hustles, and personal brands. If you want a simple, affordable, all-in-one web presence—Durable delivers speed, value, and simplicity.